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Meet the British technology companies powering Christmas

Ahead of Black Friday and Cyber Monday, Sophie Curtis meets some of the British tech companies making sure that everything runs smoothly for online retailers this Christmas

Payday loan adverts could be banned on television before 9pm

Advertising watchdog Bcap asked to extend its review to examine scheduling and a possible pre-watershed curb Payday loan commercials could be banned from TV before the 9pm watershed, under proposals being considered by the UK advertising regulator. The Broadcast Committee of Advertising Practice (Bcap), the body responsible for writing the rules for TV ads, is already looking at the content of ...

More women in senior advertising roles than ever before, study shows

Institute of Practitoners in Advertising says women now make up 25.6% of senior management roles – up from 22% last year The proportion of women holding senior management positions at UK advertising agencies is at its highest for almost two decades, according to a new study. Women account for a record 25.6% of the 500 roles designated as senior executive management – chairman, chief executive ...

Frost & Sullivan: Australian Online General Advertising Market to reach A$2.43 billion by 2018

SYDNEY, Nov. 27, 2014 /PRNewswire/ -- Expenditure on online general advertising in Australia is predicted to increase from A$1,150 million in 2014 to A$2,426 million in 2018, at a CAGR of 16%. The annual ...

Frost & Sullivan: Australian Online General Advertising Market to reach A$2.43 billion by 2018

SYDNEY, Nov. 27, 2014 /PRNewswire/ -- Expenditure on online general advertising in Australia is predicted to increase from A$1,150 million in 2014 to A$2,426 million in 2018, at a CAGR of 16%. The annual ...

Daily Mail owner: Tesco scandal has not hurt our ad revenues

DMGT sees 'very strong' demand from grocers as MailOnline nearly makes up for the decline of print turnover

After a Triumphant First Year, Excelerated Advertising Is Finishing Out 2014 With a Prosperous 4th Quarter and ...

Excelerated Advertising Solutions, Inc., www.exceleratedadvertisingsolutions.com was established in July, 2014. Most new businesses have to endure multiple ups and downs in order to succeed, especially ...

Advertising authority investigating YouTubers who don't disclose paid-for videos

"There are strict rules that govern television and other advertising and it seems to me that there's a bit of a loophole when it comes to online, videos and YouTube." - Ben Bradshaw, a British Member of Parliament, reacts to poor disclosure from YouTubers. ...

ChinaNet Online Holdings Subsidiary 28.com Launches Updated Website

BEIJING -- ChinaNet Online Holdings, Inc. ("ChinaNet" or the "Company"), a leading B2B (business to business) Internet technology company providing online-to-offline (O2O) sales channel ...

Hidden advertising by vloggers under the spotlight

There are a number of video bloggers who do promotional paid for adverts

The 10 Things In Advertising You Need To Know Today

From Twitter's new Offer product to YouTube stars being warned they need to be clear about when they're being paid to promote brands.

Tremor Video and Advertising Age/Creativity Announce Winners of Third Annual Super Creative Video Ad Challenge

Tremor Video, Inc. , an advertising technology company elevating brand performance across all screens for the world’s leading brands and publishers, Advertising Age, the leading media brand for advertising, marketing and media news, and Creativity, the brand world’s daily destination for the most important and exciting creative work being done in advertising, design and digital creativity around ...

Why lower search advertising growth affects Google

The issue with revenue growth coming from other businesses is that these are less profitable businesses than Google's search advertising business. Let's see why that is.

1105 Media Adds Two Buyers Guides to the MediaBrains Advertising Network

NAPLES, Fla., Nov. 24, 2014 /PRNewswire-iReach/ -- MediaBrains Inc. ( www.mediabrains.com ), the leading online business advertising network, today announced that it has expanded its relationship with ...

Research and Markets: Local Online Advertising Conference 2015 - New York, March 2nd - 3rd 2015

Research and Markets has announced the addition of the "Local Online Advertising Conference 2015" conference to the

Advertising Age Names CPXi as #8 on Its 40 "Best Places to Work in Advertising & Media" List, 2014

Digital media holding company CPXi last week was ranked eighth on the "Best Places to Work in Advertising & Media" list by Advertising Age. This is the third 2014 win for CPXi as a "Best ...

TV commercials channel their online counterparts

With online advertising growing in importance, advertisers are trying to find ways to give their TV buys the same targeted impact.

Online Advertising Market by Search Engine Marketing, Display Advertising, Classifieds, Mobile, Video, Lead Generation ...

LONDON, Nov. 19, 2014 /PRNewswire/ -- Advertising emerged as one of the key elements of marketing strategies for any organization. Earlier, print media was the one and only medium to reach customers at ...

How to Pick the Best Online Advertising Channel for Your Business

A law office needs to target its market differently than a business selling stuffed animals.

Aerospike Powers Forensiq’s Online Ad Fraud Detection Processing 1 Trillion Bid Requests Per Month

Aerospike Inc., the world’s fastest database, today announced that Forensiq, a leading fraud detection solution for the online advertising industry, relies on Aerospike to combat digital advertising fraud and support rapid business growth.
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