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Can This Advertising Innovation at "The New York Times" Save Sinking Ad Revenue?

Can This Advertising Innovation at "The New York Times" Save Sinking Ad Revenue?

New Orleans SEO Expert Helps Businesses Get Found

New Orleans, LA / ACCESSWIRE / Sept 19, 2014 / Brian Hong, of Infintech Designs, says that having a well-designed website is great, but it's only the beginning for businesses to successfully build an online ...

Sky's the Limit in High-End Luxury Spending and Print Ad Trends

As Online and Social Media advertising spending continues to outpace advertising spending in magazines, publications targeting high net worth individuals appear to be bucking the trend.

Facebook Inc. Plans to Beat YouTube at Its Own Game

Facebook Inc. Plans to Beat YouTube at Its Own Game

Global advertising spending to grow 5.3 pct this year - Zenith

Global spending on advertising is expected to grow 5.3 percent this year, slightly lower than initially forecast, because of tension between Russia and western countries over Ukraine, according to market researcher Zenith Optimedia. The forecaster, which is owned by advertising agency Publicis, also trimmed its expectations for ad sales for next year to 5.3 percent and 5.9 percent in 2016 citing ...

Purina Expands Claims Of False Advertising Against Blue Buffalo To Include Pet Treats And Cat Litter

ST. LOUIS, Sept. 19, 2014 /PRNewswire/ -- Amid continued questions about the honesty of Blue Buffalo's advertising practices, Nestle Purina PetCare Company (Purina) last night filed an amended complaint in its false advertising lawsuit against the company, alleging additional false advertising in the marketing of Blue Buffalo's pet food, treats and cat litter. In a follow-up to Purina's original ...

BlueLink Marketing Launches The BlueLink Marketing Academy

BlueLink Marketing, a leading advertising technology company, today announced The BlueLink Marketing Academy, an online resource for expert online advertising knowledge.

ChinaNet Online's 28.com Announces New Growth Strategy Focused on Digital Advertising Services

BEIJING -- ChinaNet Online Holdings, Inc. ("ChinaNet" or the "Company"), a leading B2B (business to business) Internet technology company providing online-to-offline (O2O) sales channel ...

BlueLink Marketing Launches The BlueLink Marketing Academy

BlueLink Marketing, a leading advertising technology company, today announced The BlueLink Marketing Academy, an online resource for expert online advertising knowledge.

Malicious ads distributed 'on a large scale' by Zedo, Google's DoubleClick ad networks

Two online advertising networks, Google’s DoubleClick and Zedo, have been delivering malicious advertisements that could install malware on a person’s computer, according to the security vendor Malwarebytes. The Times of Israel, The Jerusalem Post and the Last.fm music services were among the websites serving the malicious advertisements , wrote Jerome Segura, a senior security researcher with ...

Do TV And Advertising Still Belong Together?

LOS ANGELES (Variety.com) - TV and advertising used to go together, to quote some famous commercial slogans, like baseball, hot dogs, apple pie and Chevrolet. Or like food, folks and fun. Now, a new thought is rising that the two sides fit together less snugly.

The ADVERTISING Club of New York To Kick Off Advertising Week at Annual Stars of Madison Avenue Awards Luncheon

NEW YORK, Sept. 18, 2014 /PRNewswire/ --  The ADVERTISING Club of New York , the industry's leading organization representing the vision and mission of the global advertising community across crafts, along ...

Digital ad revenue share to double in five years: PwC

Online advertising, an estimated Rs 2,900 crore in 2013, will jump three times to about Rs 10,000 crore in five years, growing at a compound annual rate of 28 per cent. In 2011, only four per cent of Indian advertising revenue went digital.

How Online Video Advertising Is Chipping Away at Television’s Supremacy

NEW YORK (TheStreet) --aThe movement of advertising dollarsato online video may be reaching a tipping point.a Even as the country's broadcastanetworks,aled by CBS , continue to profit handsomely from a business based on advertising and so-called retransmission fees from local station owners, the future is clear: advertisers are accelerating their move to online video. The reasons are simple. The ...

How Online Video Advertising Is Chipping Away at Television’s Supremacy

NEW YORK (TheStreet) --aThe movement of advertising dollarsato online video may be reaching a tipping point.a Even as the country's broadcastanetworks,aled by CBS , continue to profit handsomely from a business based on advertising and so-called retransmission fees from local station owners, the future is clear: advertisers are accelerating their move to online video. The reasons are simple. The ...

[video]How Online Video Advertising Is Chipping Away at Television’s Supremacy

AOL, which has invested heavily in programmatic advertising platforms, argues more advertisers are investing in digital media at the expense of television.

[video]How Online Video Advertising Is Chipping Away at Television’s Supremacy

AOL, which has invested heavily in programmatic advertising platforms, argues more advertisers are investing in digital media at the expense of television.

SmartRecruiters Reinvents Job Advertising to Find and Hire Great People

SmartRecruiters, the company that empowers the new way of hiring, today announced the launch of its expanded job advertising solutions. These offerings directly address the pain of companies everywhere ...

OpenX Announces Speakers and Agenda for Advertising Week 2014

OpenX Technologies, Inc. , a global leader in web and mobile advertising technology, today announced an extraordinary lineup of speakers and agenda for Advertising Week 2014.

Research and Markets: Market and State of World Online Advertising

Research and Markets has announced the addition of the "Market and State of World Online Advertising" report to
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