Helix House, a trusted and respected name in online marketing
and advertising announces a proprietary link building system that
is designed to improve online exposure and visibility (PRWeb
February 26, 2015) Read the full story at
Online advertising has come a long way from the tacky,
blinking banner ads of the 1990s. Today, sophisticated, highly
targeted online ads are delivered through a plethora of digital
channels, from search engines to mobile apps - and a growing number
of marketers are reaping the benefits. With the right strategy,
savvy tools, and smart resource allocation, even the smallest of
businesses can take ...
Olympic officials could change the rule that obliges athletes
to halt advertising campaigns during the Games in time for Rio
2016. The International Olympic Committee's executive committee
approved the move in Rio on Thursday and will put the plan before
the next full IOC session in Kuala Lumpur in July. The move would
alter Rule 40 that states "no competitor, coach, trainer or
official who ...
According to a study recently published by online advertising
network Chitika Insights, iPhones are the largest source of
smartphone Internet traffic in North America. Take a look at which
states have the most iPhone users and which have the least.
Ogilvy CommonHealth Worldwide , the health behavior experts
of Ogilvy & Mather , today announced the network has been
recognized as a finalist seven times for this year's DTC National
Fox Networks Group , 21st Century Fox’s industry-leading
portfolio of global broadcast and pay television channels, today
appointed Joe Marchese to the new role of President, Advanced
Citi Equity Research issued a report on Lamar Advertising
REIT Co (NASDAQ: LAMR ). Citi downgraded Lamar Advertising REIT
from Buy to Neutral and raised its price target from $55 to $61.
Jason Bazinet ...
Almost as many internet users respond to display ads by
performing a search on a search engine (27%) as those who click on
the ad itself (31%). With this goal in mind, KEO Marketing has
created a Marketer's Guide entitled, "How to Leverage a Strategic
Mix of Search and Display Advertising for Maximum ROI." This
succinct, easy-to-read paper sums up the most important things
marketers need to know ...
BATON ROUGE, La. -- Lamar Advertising Company , a leading
owner and operator of outdoor advertising and logo sign displays,
announces that its board of directors has declared a quarterly cash
Online Media Executives Gather in New York, TapClicks to
Present and Demonstrate TapAnalytics Solutions for Extreme
Visibility, Analytics and Reporting of Sales and Marketing Results
(PRWeb February 25, 2015) Read the full story at
If there’s one hot topic in online advertising in 2015, it’s
viewability. Google and Facebook have both been talking about
viewability efforts of late. Google recently rolled out viewability
reporting across its ad platforms. Facebook talked last week about
With all the growth, new clients, campaigns and expansion,
Infinity Advertising Solutions just returned from their Regional
Leadership Conference. Infinity Advertising Solutions is a locally
owned Salt ...
In a report titled “ Technology Disruptors And The Future Of
The Internet” a team of Cantor Fitzgerald analysts look into the
online advertising and e-commerce markets and the stocks related to
them “to ...
The online study conducted by global market research firm
Ipsos on behalf of TRUSTe - a leading global Data Privacy
Management (DPM) company - suggests that most smartphone users are
uncomfortable with the idea of online behavioural advertising
(OBA). "Our research shows that the majority of Americans (68
percent) are still uneasy about having their online activity
tracked for use in targeted ...
The online advertising market research report focuses on the
global market across advertising formats, different verticals and
regions. It also emphasizes the upcoming trends, drivers,
restraints and opportunities of this market. (
) (PRWeb February 09, 2015) Read the full story at